Tineco Recognised as Global Leader in Emerging Floor Washer Category

Tineco's global sales dominance reaffirms its industry leadership.

Sydney, Australia - 20 June, 2025 - Tineco, a global leader in innovative floorcare solutions, is proud to announce that Euromonitor International, the world's leading independent provider of strategic market research, has recognised the company as the #1 global leader in the household wet & dry floor cleaner category*. The honour reflects Tineco's commitment to innovation and quality in the home cleaning sector.

Harnessing more than two decades of industry innovation, Tineco began its journey with a single vacuum cleaner. Pioneering industry excellence, a notable moment in the company's history was the launch of the first-ever smart vacuum to market in 2018, quickly followed by an inaugural smart floor washer in 2019, and an intelligent carpet cleaner in 2022. 
 

Today, Tineco products are trusted by 14 million users across key markets worldwide, including across Australia and New Zealand, North America, Europe, and Asia.

Tineco is now a globally recognised market leader in smart home appliances across the floor care, kitchen, and personal care categories, with 975 patents and 577 registered trademarks across domestic and international markets. 
 

For three consecutive years, Tineco has held the title of being the #1 wet & dry floor cleaner brand on Amazon in Australia, the United States, Canada, France, Italy, and Japan.

"At Tineco's inception, we set out to simplify life and household tasks with the help of smart technology. Over the past 26 years, our robust R&D team has made significant investments and a steadfast dedication to setting the standard for excellence in floor care solutions," said Ling Leng, CEO of Tineco. 

"The honour of being named the #1 global leader in the wet & dry floor cleaner category by Euromonitor International is an incredible milestone achievement. 

"This recognition fuels our commitment to continuing to innovate and push boundaries to bring exceptional products to market that enhance the lives of our customers worldwide. 
 

"Looking ahead, we are laser-focused on making Tineco more accessible by expanding into new markets, introducing new advanced technologies to simplify our customers' lives, and expanding our product lineup to meet diverse needs. This includes investing in our Australia and New Zealand business, as this is an important and growing region for Tineco."
 

In Australia, Tineco has built strong relationships with local retailers offering consumers choice and in-store presence to support the purchase journey. The company has differentiated itself in the Australian market through its integration of innovative cleaning technologies that address the needs of consumers, including FlashDry, HyperSteam, and iLoop Smart Sensor technologies. 
 

Further expanding its range in Australia, Tineco recently launched the Carpet One Cruiser - a new carpet cleaner with strong suction of up to 130W that ensures deep carpet cleaning and 88% more water residue extraction, when compared to competitor models. Plus new PowerDry Technology reduces carpet drying times by 50% or more than traditional models.
 

Tineco's popular wet & dry models, including FLOOR ONE S6 FlashDry, FLOOR ONE S7 Steam, FLOOR ONE S6 Pro Extreme and recently launched Carpet One Cruiser carpet cleaner, combine intelligent features and leading cleaning technologies, plus user-friendly capabilities to revolutionise cleaning. In addition, these popular models are currently on sale as part of Tineco's current End-Of-Financial-Year (EOFY) sale line-up, offering even greater value-for-money to consumers.
 

Tineco's R&D team has carefully engineered each model to address real-world challenges and enhance user satisfaction by incorporating technological advancements and valuable consumer feedback. Guided by customer insights, all new Tineco models also feature self-cleaning capabilities that significantly streamline maintenance. 

Tineco products are available to Australian consumers via leading retailers such as Harvey Norman, JB Hi-Fi, The Good Guys, and Bing Lee, in addition to Amazon Australia.
 

To learn more about Tineco and its entire portfolio of intelligent stick vacuums, floor washers, carpet cleaners, and more available in Australia, please visit https://au.tineco.com/
 

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ABOUT TINECO

Tineco was founded in 1998 with its first SKU as a vacuum cleaner and, in 2019, pioneered the first-ever smart vacuum. Today, the brand has innovated into a global leader offering intelligent appliances across home categories, including floor care, kitchen, and personal care. Tineco is dedicated to its brand vision of making life easier through smart technologies and consistently innovating new devices. For more information, visit https://au.tineco.com/ 

*Source: Euromonitor International (Shanghai) Co., Ltd.; measured in terms of 2023 H2 and 2024 H1  retail sales volume in the world; household wet & dry vacuum cleaners are defined as household cleaners that dispense clean water (or cleaning solution) to wash hard floors and vacuum the dirty water and garbage thereafter; research completed in Nov. 2024.